Over a Decade of Trust, Growing Side by Side
Since its founding in 1993, Rotinsa has been a prominent name in Costa Rica’s booming advertising and textile markets. With over three decades of deep industry expertise, it now leads as Central America's premier provider of visual solutions. Among the chapters of this glorious development journey, the pivotal past 13 years stand out—forged in collaboration with its Chinese partner, LIYU.
Since partnering in 2012, Rotinsa’s trust in LIYU’s equipment has grown steadily. From the first LIYU inkjet printer introduced to today’s full adoption of LIYU’s high-end UV flatbed printers, extra-wide format inkjet printers, and advanced direct-to-garment equipment, Rotinsa’s production line now stands as Central America’s premier showcase for LIYU’s full-spectrum inkjet technologies. This procurement journey—from "a single piece of equipment" to "a full-series ecosystem"—is not only a testament to Rotinsa’s rapid business expansion, but also the highest recognition of the excellent performance, stable reliability, and extraordinary value of LIYU products.
All-Round Solutions, Empowering Infinite Creativity
In a market characterized by diversity and ever-increasing complexity, Rotinsa has gained exceptional business flexibility by leveraging LIYU’s comprehensive product portfolio.
Outdoor Advertising & Signage: Boasting remarkable speed, precision, and durability, LIYU’s extra-wide format inkjet printers enable Rotinsa to efficiently deliver large-scale outdoor graphics—including billboards, vehicle wraps, and lightbox displays, making it a key visual shaper of modern urban spaces.
Rigid Material Printing: LIYU’s UV flatbed printers extend Rotinsa’s business offerings from flexible roll materials to rigid flat substrates. Whether printing on wood, glass, acrylic, metal, or ceramic, LIYU's equipment can deliver highly adhesive, vibrant prints that meet customers' top-tier needs for personalized decorations and commercial displays.
Textile Soft Signage: With the rise of personalized fashion trends, Rotinsa has strategically adopted LIYU’s direct-to-garment printing solutions. By printing directly on synthetic textiles, Rotinsa now delivers high-impact soft signage widely used in exhibitions and display scenarios—perfectly seizing the huge market opportunities.
Outstanding Support: The Cornerstone of Success
Over a decade of close cooperation goes far beyond equipment transactions. Rotinsa’s management has repeatedly emphasized that choosing LIYU means choosing a reliable technical partner.
“LIYU’s team is always there when we need them,” said a Rotinsa leader. “From professional installation and commissioning in the early stage, to daily remote technical guidance, regular maintenance, and rapid spare parts supply, LIYU’s all-round after-sales service ensures our production lines operate efficiently and uninterruptedly. This level of localized support combined with global service standards is the key reason we confidently and continuously investing in LIYU’s equipment.”
Moving Forward, Hand in Hand
Digital transformation is the future of the printing industry. By fully deploying LIYU’s digital production equipment, Rotinsa has taken the lead in the industry. Beyond enhancing productivity and efficiency, it has unlocked unprecedented new markets and applications, achieving a true business upgrade.
LIYU is proud to have walked hand in hand with an industry leader like Rotinsa for more than a decade. We look forward to continuing to support Rotinsa in consolidating its market leadership with innovative technologies, stable products, and gold-standard services, and jointly shaping an even brighter next three decades.
